Gimme.no » Google skriver om «duplicate content»

Google skriver om «duplicate content»: I en ny bloggpost skriver Google om hvordan de behandler «duplicate content». Ikke så mye nytt, men alltid godt å få informasjon bekreftet direkte fra kilden.

Most search engines strive for a certain level of variety; they want to show you ten different results on a search results page, not ten different URLs that all have the same content. To this end, Google tries to filter out duplicate documents so that users experience less redundancy.

- When we detect duplicate content, such as through variations caused by URL parameters, we group the duplicate URLs into one cluster.

- We select what we think is the «best» URL to represent the cluster in search results.

- We then consolidate properties of the URLs in the cluster, such as link popularity, to the representative URL.

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